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WIRED 24 Hour Play Competition
- I'm reminded of the success we had with "Let's Make a Baby!"
- We definitely had by-far the best script. I think that's analogous to what Ben Horowitz calls "product-market fit", aka "a good idea".
- ...but we also had a good team, with good people in especially key roles
Watch out for new technology
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Spend your time / money differently than average people
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Get skilled
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Protect your work / be secretive if necessary
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Spurred by Page's obsession with Tesla, who unwittingly gave away his inventions by sharing them with others, Page and Brin zealously guarded the algorithms that created PageRank. ['Googled', p39]
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Get known / have connections
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Students at my high school were able to get some famous cofounders to judge their event after cold-emailing them:
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In 2007, Justin Kan and partners Emmett Shear, Michael Seibel and Kyle Vogt, started Justin.tv, a 24-7 live video feed of Kan’s life, broadcast via a webcam attached to his head.[6]
Kan’s “lifecasting” lasted about eight months. The novelty of Kan's concept attracted media attention, and resulting interviews with him included one by Ann Curry on the Today Show. Viewers accompanied Kan as he walked the streets of San Francisco, sometimes involved in both pre-planned events (trapeze lesson, dance lesson) and also spontaneous situations (being invited into the local Scientology center by a sidewalk recruiter).
Afterward, the company decided to transition to providing a live video platform so anyone could publish a live video stream. Justin.tv, the platform, launched in 2007[7][8] and is now one of the largest live video platforms in the world with more than 30 million unique users every month.
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Assemble a team of moderately-successful people
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Solve a ubiquitous problem
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Minimize the cost of joining / using your solution
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Protect Your Intellectual Property
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Hold onto equity
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